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Volume 2 number 4
THE NEW "FLOOR ART" IS PUTTING A BILLBOARD AT YOUR FEET
White Paper: At-retail graphic advertising can transform the retail environment and have a positive impact on sales, it is the last exposure to the consumer before his purchase.
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Volume 2 number 5
HOW TO MAXIMISE THE VISIBILITY OF YOUR SIGNAGE
Newsletter: The attractiveness of a sign depends on 3 factors: visibility, readability, and impact. Signs are important elements of a brand's image and impact the urban landscape.
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Volume 2 number 2
STRATEGIES FOR EFFECTIVELY COMMUNICATING BRAND IDENTITY
Newsletter: Sign design is a critical part of retail environment. Learn how to plan every move, create standards and why do a total store retrofit every 3 to 5 years or risk looking dated.
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Volume 1 numéro 1
DE QUELLE FAÇON ALLONS-NOUS MAGASINER EN 2015 ?
Infolettre : Personne ne serait étonné de voir plusieurs nouvelles technologie changer nos façons de faire des achats, mais tous les clients ne sont pas prêts à l'utiliser.
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Volume 1 number 3
THE RETAIL SIGNAGE INDUSTRY IS GOING GREEN
Newsletter: Groupe BO Concept, concerned about the environment, is proud to offer ecological, innovative and high quality products, like our green banner that is tear proof and fade resistant.
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Volume 3 number 2
A NEW LOOK FOR THE OSCO!, SARAH B. AND INTERCONTINENTAL MONTREAL
Case Study: Learn how CBG has risen to the challenge of creating an elegant and streamlined signage in harmony with the rich woods and soft natural lighting this prestigious Hotel in Old Montreal.
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